The ultimate email countdown timer builder

Create urgency and boost clicks with beautifully designed countdown timers in your emails. Our easy-to-use builder works with all major email platforms, letting you design, customize, and embed timers in just a few minutes — no coding required.

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Everything you need

The most powerful tools for your email campaigns

Analytics

Track open metrics, understand subscriber behavior, and refine your strategy for maximum impact and ROI

Super easy

Just a copy and paste small HTML code
to give life to your email campaign template

Dynamic Timers

Create dynamic countdown timers that instill urgency and drive conversions effortlessly

Custom Background Image

Enhanced Visual Appeal with Custom Background Images

Elevate your countdown timer’s design by uploading a custom background image, allowing for seamless integration with your brand visuals. Choose from flexible placement options—centered for a focal, non-intrusive effect or tiled (repeated) for a patterned, immersive backdrop—that automatically adapts to the timer’s dimensions, ensuring crisp rendering across all email clients.

Evergreen Timer

Always-on Evergreen Timer Functionality

Deploy evergreen countdown timers that dynamically reset based on each subscriber’s open time, creating personalized urgency without expiration dates for sustained campaign performance.

Sleek circle-bordered countdown timer from CountdownBuilder in a modern email template
german countdown timer

Custom Timer Labels

Personalized Label Customization for Global Reach

Tailor timer labels (e.g., “Tage”, “Stunden”, “Minuten”, “Sekunden”) with your own text in any language, enabling seamless localization and enhanced relevance for international audiences.

Premade Template

Beautiful pre-made designs ready for your countdown

Choose from a diverse set of over 30+ professionally designed templates to quickly and effortlessly create polished, high-quality countdown timers for your email campaigns.

Custom Color

Consistent design system with easy to customize colors

Easily adjust both the foreground and background colors of the countdown timer to create a cohesive and visually appealing integration with your email design.

animation control

Dynamic Pulsing Separator Animation Effect

Incorporate a captivating pulsing animation for the timer separator to create a visually engaging effect that captures attention and enhances user experience.

Label Styling

Advanced Timer Label Styling Capabilities

Fully customize the appearance of timer labels (Days, Hours, Minutes, Seconds) with flexible options for color, font type, and size to improve readability and aesthetic appeal.

CUSTOM FONT

Extensive Font Selection Options

Choose from an extensive collection of fonts to perfectly match your email’s style, ensuring the countdown timer seamlessly aligns with your brand’s unique typography.

Custom Expiry Settings

Tailored Post-Expiry Displays for Lasting Impact

Set a custom expiry state for your countdown timer to appear as the final frame of the GIF once time elapses. Select from:

  • Custom Image: Uses a user-uploaded image (e.g., a “Sold Out” graphic) as the final frame of the GIF. Perfect for visually engaging post-expiry branding or calls-to-action in your email, driving continued interaction and conversions.
  • Zero (Default): Renders a user-defined text message (e.g., “Offer Ended!”) as the final frame of the GIF.
  • Custom Text: Renders a user-defined text message (e.g., “Offer Ended!”) as the final frame of the GIF.

FAQs

Frequently asked questions

How do I create a countdown timer using Countdown Builder?
To create a countdown timer with Countdown Builder, simply sign up for a free account, navigate to the dashboard, and click on “Create.” customize the settings to match your campaign, and generate the embed code. You can then paste this code into your email template or website.
Countdown Builder compatible with my email marketing platform?
Yes, Countdown Builder’s countdown timers can be easily embedded into email campaigns across various email marketing platforms. The generated embed code can be inserted into the HTML of your email template, making it compatible with platforms like Mailchimp, Constant Contact, and more.
Can I customize the appearance of the countdown timer?
Yes, Countdown Builder offers extensive customization options to ensure your countdown timer perfectly aligns with your brand and campaign. You can adjust foreground and background colors, select from an extensive collection of fonts, and fully style timer labels (Days, Hours, Minutes, Seconds) with custom colors, sizes, and multilingual text (e.g., “Tage” for Days in German). Upload custom background images with centered or tiled placement for seamless integration, choose from over 30+ premade professional templates, add dynamic pulsing animations for the separator, and set post-expiry displays using custom images, text, or zero-state messages (e.g., “Sold Out!” or “Offer Ended!”). Preview your design before finalizing to guarantee it renders crisply across all email clients.
How do I track the performance of my countdown timers?
Countdown Builder provides real-time tracking of how many users opened your countdown. To enable this, go to the Edit page of your Countdown, expand the Advanced Features section, toggle on “Track open image,” and click the Update button. Once enabled, you can view the countdown opens count directly from the Countdown list page.

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