How to Create an Email Countdown Timer: Video Tutorial

This post accompanies a short video tutorial on creating countdown timers for email with Countdown Builder. It covers signing up, building and customizing a timer, embedding it in an email platform, and reviewing results.

Watch on YouTube

What the tutorial covers:

• Setup: creating a free account and generating a timer in the editor
• Customization: colors, fonts, and separator animations to match your brand
• Embedding: pasting the HTML snippet into Mailchimp, Constant Contact, and other ESPs
• Results: reviewing clicks and conversions after the campaign sends

Countdown timers are useful when a campaign has a real deadline — a flash sale, a webinar, or a product launch. The deadline should be genuine: timers that reset, or point to offers that never expire, wear out subscriber trust.

You can follow along at https://app.countdownbuilder.com/.

Last updated: September 2026. Product features reflect Countdown Builder at the time of updating and can change. Verify current details on the pricing page before purchasing.